​Jeff Burleson brings nearly two decades of experience in retail leadership, customer experience, and nonprofit engagement. A lifelong animal advocate, Jeff adopted his first dog from HALO during the Grand Opening of PetSmart’s Everyday Adoption Center in Deer Valley in 2011—a moment that deepened his commitment to rescue work and the animal welfare community.

As the leader of the PetSmart In-Store Experience team for the U.S. and Canada, Jeff oversees the collection and analysis of pet parent feedback and insights, customer service behaviors, in-store events, and the in-store adoption program in partnership with PetSmart Charities. His work has been instrumental in driving community-focused innovation and strengthening the connection between PetSmart and millions of pet parents. Since joining PetSmart in 2007, Jeff has held a variety of roles spanning property management, PetSmart Charities, store operations, and store strategy. His contributions have helped PetSmart Charities achieve the milestone of over 11 million pets saved through its in-store adoption program.

Beyond his professional work, Jeff has dedicated himself to nonprofit service. He has served as a Court Appointed Special Advocate (CASA) for unhoused youth and as a committee member of the PetSmart Associate Assistance Foundation, providing support to associates in times of need. With over 15 years of nonprofit involvement, Jeff is excited to bring his expertise, compassion, and leadership to support HALO’s mission of rescuing and rehoming animals in need.